[Content Strategy and Topic Planning] Content Growth Blueprint: Customized Year-Round Content Strategy Based on the User Journey

$336.90

About this product:

Service Format: 3-4 weeks in-depth consultation / Strategy white paper / Topic selection calendar

Service Content: In-depth research into target audience profiles, competitor content strategies, and industry search trends to customize a content strategy covering the entire user lifecycle (awareness → consideration → conversion → loyalty). This includes: core brand story positioning, content matrix planning across various channels (WeChat Official Accounts, Xiaohongshu, Zhihu, Video Accounts), building a keyword topic library based on search intent, and creating quarterly/monthly content calendars.

Client Value: Say goodbye to “inspiration drought” and “self-indulgent mode” in content production. Clients will receive a systematic “Annual Content Growth Strategy Plan” and “Implementation Topic Calendar,” ensuring that every piece of content has a clear target audience, distribution channels, and expected results, making content a truly systematic project driving growth.